top of page
Home | Better Business
Better Business
From Employment Contract templates and Health and Safety guides, through to video guide series on Search Engine Optimisation (SEO) and how to market your business online, we’ve got it covered. Our Better Business section provides advice and support specifically for floristry businesses to increase sales and improve profitability.
Topics in this section
Latest Marketing & Sales News


Merchandising Magic: How to Display Products That Drive Sales
Your shop displays are more than decoration… they’re silent salespeople. The way you present your products influences what customers notice, how they feel, and what they choose to buy. Great merchandising doesn’t just look good, it drives revenue. This article explores how florists can use display techniques to increase average order value, prompt add-on sales, and create a more engaging customer experience. Make Your Window a Talking Point What works: Refresh your win

Chris Wood
5 days ago3 min read


First Impressions That Sell: Transform Your Shop Atmosphere
First Impressions Matter More Than You Think When a customer walks into your shop, they’re not just buying flowers. They’re stepping into an experience. The look, feel, and even the scent of your space can influence how much they spend, how long they stay, and whether they come back. We’ve seen it time and again. Florists who invest in their shop’s presentation consistently outperform those who don’t. And it’s not about spending thousands. It’s about being intentional.

Chris Wood
Dec 23, 20253 min read


Valentine’s Day: It Doesn’t Have to be Red Roses…
With flower prices at a premium and ongoing supply worries, concerns have resurfaced over the cost and availability of red roses for St. Valentine’s Day .

Su Whale
Dec 22, 20252 min read
Latest People Management News


Teamwork: Building a Strong, Happy & Motivated Team.
Floral industry expert Karen Barnes extolls the virtues of great teamwork in your business and suggests ways to achieve it.

Karen Barnes
Dec 16, 20253 min read


Recognising and Managing Stress
Learn how to identify and manage stress in your work and personal life, with advice from Health Assured.

Health Assured
Nov 17, 20255 min read


Top Five Things to Remember When Recruiting
getting things right at the recruitment stage helps you avoid issues arising later

Croner
Nov 11, 20253 min read
Latest Legal Support News


Business Owners: Verify Your Identity with Companies House
Company directors and people with significant control (PSCs) will have to verify their identity with Companies House starting from 18th...

Small Business
Aug 22, 20253 min read


Legal Documents Every Start-up Business Needs for Success
Learn how to stay compliant as a start-up business. From tax to health and safety, our legal experts share four areas of business where you need to have legal documents in place. Learn how to stay compliant as a start-up business. From tax to health and safety, our legal experts share four areas of business where you need to have legal documents in place. Setting up your own small business is exciting, but organising the paperwork is a time-consuming job as a new business o

Federation of Small Businesses
Aug 5, 20255 min read


Employment Tribunals: How to Protect Your Business
Our guide covers the common causes of employment trials and what your first steps should be if you find yourself faced with one. Running your own team is rewarding, but if you find yourself being taken to an employment tribunal, it can be daunting, stressful and costly. Our legal experts from FSB Legal Protection Scheme explain what is involved in an employment tribunal, the issues that could cause one and the added protection available for FSB members at no extra cost.

Federation of Small Businesses
Jul 30, 20254 min read
Latest Money Matters News


How Open Banking can Help your Business
Open Banking lets small businesses securely share financial data, simplifying access to finance, improving cash flow & accounting. It also enables easier, more secure, and cheaper customer payments, offering a competitive edge. It's a UK government-backed initiative for better business management. What is Open Banking? Open Banking is a way for you to safely and securely share your business’s financial data, such as your bank transactions or account details, with other truste

Federation of Small Businesses
6 days ago5 min read


Find the Right Type of Finance to Boost Your Business
Accessing the right type of finance is essential for the growth and sustainability of any small business. From traditional bank loans and government grants to alternative options like angel investors and invoice financing, there are numerous ways to secure the funds you need. Each method comes with its own benefits, requirements, and risks, so understanding these options is key to choosing the best fit for your business goals. By exploring a mix of short-term and long-term fi

British Business Bank
Dec 11, 20257 min read


Budget 2025 – Key Retail Announcements
It’s been a long journey to today, with an extended BRC campaign that included extensive engagement with Ministers, MPs and wide-ranging media and broadcast coverage. While she namechecked the BRC in her speech, the Chancellor presented a Budget that was a mixed bag for retail. While some shops will receive new support, costs have been brought in for others. The announced permanent reduction in retail business rates is an important step to reduce the industry’s burden. Howeve

British Retail Consortium
Nov 27, 20254 min read
Latest Sustainability News


Sustainability FAQs with Marginpar
We often get questions about sustainability at our flower farms. Here, we answer your most-asked questions about how Marginpar is working with nature, not against it, to grow flowers that are beautiful in more ways than one. 1| How do you nurture soil health and biodiversity Healthy soil creates thriving ecosystems, resilient plants, and ultimately, stunning flowers. At Marginpar, we've embraced a nature-first approach, working with the earth rather than against it. One key

Helena van Achterberg
Dec 9, 20253 min read


Green Retailers: How to Turn Pledges into Measurable Impact
As more customers look for businesses with sustainable values, green pledges have swept across the world of marketing. Yet almost 40% of businesses that set green targets in 2020 either haven’t hit them or have stopped reporting. So, how do consumers know who to trust, and who’s guilty of greenwashing for quick gains? This is where business owners need to turn pledges into actionable green retail strategies. Use your eco-conscious mindset to prove your commitment and create

Modern Retail
Dec 2, 20255 min read


Sustainability: the Consumer's Perspective
Flowers make people happy. They bring colour, atmosphere and emotion, at home, at work, for a celebration or a farewell. But alongside that emotional value, consumers are becoming increasingly critical. Whereas people have long made conscious choices when it comes to food, similar questions are now being asked about flowers. And that poses a challenge for growers, traders, and florists alike. Negative media coverage about CO₂ and pesticides weighs heavily on the sector’s imag

FleuraMetz
Oct 29, 20254 min read
Latest Customer Happiness News


Autumn Shop Display: Oh Gourd!
Make the most of pumpkin season by creating eye-catching shop displays using squashes and gourds.

Jackie Whittaker
Oct 5, 20251 min read


Seasonal Shop Displays: Get the Autumn Look
Su Whale encourages you to get creative with your seasonal shop displays to make the most of those impulse purchasing opportunities.

Su Whale
Sep 29, 20252 min read


Is it Time for a Store Makeover?
Staying current and relevant is vital for retail sales, and that applies to your shop fit as well as your product ranges.

Two Visual
Apr 17, 20253 min read
bottom of page



