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Better Business
From Employment Contract templates and Health and Safety guides, through to video guide series on Search Engine Optimisation (SEO) and how to market your business online, we’ve got it covered. Our Better Business section provides advice and support specifically for floristry businesses to increase sales and improve profitability.
Topics in this section
Latest Marketing & Sales News


How to Set Up WhatsApp Business & a WhatsApp Community for Florists
We mentioned in our Social Media Trends for 2026 post that we think community-led platforms will dominate this year with more people looking for human interaction and updates. We've created a simple, step by step guide on How to Create a WhatsApp Business Account and Set Up a Community Chat specifically for florist businesses. Part 1: How to Create a WhatsApp Business Account For your Florist Business
Imogen Lester
May 44 min read


Wedding Season is Here: How to Prepare, Perform, and Truly Stand Out
The difference between just surviving and actually thriving this wedding season comes down to preparation—and how you show up. As wedding season approaches, florists everywhere feel the same pressure: more orders, higher expectations, tighter timelines. But the difference between just surviving and actually thriving comes down to preparation—and how you show up when it matters most. This season, it’s not about working harder. It’s about working sharper. Start Before the Rush
Florists' Review
Apr 203 min read


How to Optimise Wedding Bookings
Viv Bradford shares her top tips for handling wedding enquiries professionally and converting them to bookings.
Viv Bradford
Apr 163 min read
Latest People Management News


Recognising and Managing Stress
Learn how to identify and manage stress in your work and personal life, with advice from Health Assured.
Health Assured
Apr 278 min read


Holiday Planning & Cover: Keeping Operations Running Smoothly in Summer
Learn how to plan staff holidays and maintain business continuity during the summer months. Tips on cover, communication, and holiday scheduling. Why summer holiday planning matters for small businesses For many small businesses, the summer season brings a familiar juggling act. With staff eager to take annual leave and customer expectations unchanged, it's easy for operations to become stretched. Unlike larger firms, where cover can often be arranged across bigger teams, sma
Federation of Small Businesses
Apr 234 min read


How to Conduct a Stress Risk Assessment
Work-related stress continues to be one of the biggest operational risks facing UK businesses, with around half of all work-related ill health now linked to stress, depression or anxiety. For small businesses, the impact can be particularly disruptive: reduced productivity, higher absence costs and increased pressure on other employees and team members. Despite this, many small business owners still feel unsure about how to approach a stress risk assessment or assume the proc
Health Assured
Apr 208 min read
Latest Legal Support News


How to Conduct a Stress Risk Assessment
Work-related stress continues to be one of the biggest operational risks facing UK businesses, with around half of all work-related ill health now linked to stress, depression or anxiety. For small businesses, the impact can be particularly disruptive: reduced productivity, higher absence costs and increased pressure on other employees and team members. Despite this, many small business owners still feel unsure about how to approach a stress risk assessment or assume the proc
Health Assured
Apr 208 min read


Payslips - An Expert Guide
With more people than ever working under non-standard contracts, it can be hard getting payslips right. Croner are here to help.
Croner
Mar 305 min read


Safety at Work: Your Legal Obligations
Read Croner's latest guide to reporting and preventing workplace accidents and incidents.
Croner
Mar 116 min read
Latest Money Matters News


Understanding Costings and Retail Pricing
Many florists enter the industry because of a passion for flowers and design. However, creativity alone cannot sustain a business. Every bouquet sold must cover not only the cost of flowers but also labour, packaging, rent, utilities, delivery, and waste. When these elements are overlooked, florists may unknowingly underprice their work. A bouquet priced purely on instinct or competitor comparison can quickly erode profit margins. In contrast, florists who understand their tr
Karen Barnes
May 115 min read


Sustainability: How to Switch to a Green Energy Supply
With rising awareness of climate responsibilities, shifting customer expectations and growing pressure to reduce emissions, choosing a renewable energy supplier has become both a strategic and ethical decision. Switching to a green tariff not only helps businesses reduce their environmental impact but it can also enhance brand reputation and provide long‑term cost stability. How Green Energy is Defined A mechanism called REGO (Renewable Energy Guarantees of Origin) is used to
Jackie Whittaker
Apr 152 min read


Are Photoshoots Worthwhile?
Expert florist Viv Bradford shares her tips for getting the most from styled photoshoots.
Viv Bradford
Apr 93 min read
Latest Sustainability News


Sustainability: Generating Your Own Electricity
As a small business owner, energy is likely to be one of your biggest costs, but it is now possible to generate some, if not all of your own electricity. While there are a number of ways to generate your own renewable energy, not all of them will be practical for your business, depending on the space you have available, your budget and your energy consumption. Ways to Generate Your Own Electricity 1. Solar Panels A popular and suitable option for small retail or business prem
Jackie Whittaker
7 days ago2 min read


Sustainability: How to Avoid Energy Greenwashing
As more businesses commit to reducing their carbon footprint, renewable energy has become a priority for many business owners. However, the rapid growth of the sustainability market has also given rise to greenwashing, where suppliers overstate or misrepresent the environmental benefits of their products and services. For business owners keen to move to a green energy supplier, this can make it difficult to identify genuine renewable suppliers. How to Verify a Supplier’s Gree
Jackie Whittaker
May 63 min read


What's Available from UK Growers in May
As we approach peak growing season, growers across the UK are rolling up their sleeves and getting stuck into a full-on season of beautiful British blooms. During May there are still some delicate, late spring, early summer gems to enjoy before blousy, colourful summer flowers arrive to dominate the market. Polygonatum multiflorum Common Name: Solomon’s seal An unusual flowering perennial and a charming cut flower which prefers damp, shady conditions. Hardy, it will gr
Su Whale
May 12 min read
Latest Customer Happiness News


Weddings: How to Handle Difficult Brides
How do you deal with a difficult bride without losing the contract? Karen Barnes shares her tips and explains why diplomacy is so important.
Karen Barnes
Mar 233 min read


"How Can I Help You?" Putting Customers at the Heart of your Business
Let’s take a familiar analogy, that of creating a bouquet, to explore some key steps that will support you to engage, serve & keep customers
Catherine Jane Kirk
Feb 271 min read


Online Reviews: the Good, the Bad and the Downright Ugly
There can be few of us who haven’t left an online review for businesses we have used and most of us understand the power reviews can have, both positive and negative. As business owners we can embrace them with understandable pride when they are glowing and we can easily lose sleep over the negative ones. With the peaks of Valentine's Day and Mother’s Day being only four weeks apart this year, I thought it would be a good idea to look at reviews and what is the best way to
Viv Bradford
Jan 213 min read
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