Karen BarnesMay 13Know your competitorsKnowing your competitors and how they operate is a vital part of running your own floristry business. Karen Barnes explains why.
Caroline Marshall-FosterFeb 25Is the Covid effect over?Whilst research shows flowers and plants remain important there are some trends to watch out for as sales begin to drop in some areas and...
Caroline Marshall-FosterFeb 25Online Payments - urgent attention needed NOW!Have you seen an increase in declined online transactions? If yes, then chances are you’ve already been caught in the whole 3D secure...
Caroline Marshall-FosterFeb 19Thinking outside the (subscription) boxFrom beauty to beer, flowers to fashion, grooming to geekery, pets to produce – there’s seemingly a subscription box catering to every...
Caroline Marshall-FosterJan 1714 red hot tips for Valentine’sWhilst Monday may not be traditionally the best Valentine’s Day, there is still everything to go for!
Caroline Marshall-FosterJan 17Know your figuresNever mind the flowers … what about the profit? Being a survivor of the whole CV19 nightmare will be as much about your ..
Caroline Marshall-FosterJan 16Managing the Margin ... and other important pricing things!And other important pricing things! Your GROSS PROFIT MARGIN (GP/GM) is probably one of the most important things to think .....
Caroline Marshall-FosterDec 22, 2021Pay it forward with excess – earn kudos if not cash22.12.21: Christmas 2021 has been a nightmare. In some ways worse than 2020 as at least we knew then what we were dealing with rather...
Caroline Marshall-FosterDec 8, 2021Social media shareables out now!As we enter the final furlong of the Christmas Countdown we've put together a few extra social media posterettes for you to use across...
Caroline Marshall-FosterNov 19, 2021Christmas Countdown 2021Five weeks to Christmas! Yikes … doesn’t sound long but it’s still plenty of time to make sure you capture every sale possible and, most...
Caroline Marshall-FosterNov 10, 2021Christmas not happening .... YET!Looks like Santa can continue to lie in as the expected early festive sales have failed to materialise and the florist sector is facing...
Caroline Marshall-FosterSep 28, 202110 TOP TIPS TO SEAMLESS EVENT FLORISTRY They are acknowledged as one of the leading training providers in the UK ....