Getting the Most from AI: How to Ask the Best Questions

AI can do incredible things, but it's only as good as the information you feed into it. This is what's known as 'AI prompting'. Learning how to prompt AI correctly can help you get faster, better outcomes from the tools you're using.

In this guide, we'll take a look at everything you need to know about AI prompting, including how to do it well and top tips to help you ask the best questions and unlock the full potential of AI tools for your small business.

What is prompting?

Prompting simply refers to the process of telling an AI tool what you want it to do. Think of an AI prompt like a brief that you would give to a staff member or perhaps even receive from one of your customers. For example 'Craft a bespoke hand-tied that includes exotic flowers' or 'Design a hanging cartwheel installation for a wedding venue'. Of course, the more detailed a brief is, the better. The same applies to AI prompting.

Here's an example of an AI prompt:

“Write a thank you email to a new customer.”