Kick start the new year by making some business-based resolutions. Karen Barnes suggests how.

Top tips from Viv Bradford on getting the new year off to a flying start.

If you'd love to create something new and unique for Valentine's Day but are lacking inspiration, take a look at these stunning designs, created by Floral Fundamentals' international team of florist Ambassadors. Creating and marketing your unique floral arrangements specifically for Valentine's Day can entice new customers to your business and help you stand out. Increase your visibility by showcasing your creativity on social media, through email marketing campaigns and coll

Floristry student Maddy Morgan, from Moreton Morrell College in Warwickshire has become the latest recipient of the Further Education Learner of the Year award, presented at a dedicated awards ceremony held at the National Conference Centre in Birmingham. The Awards are organised by leading land-based training & qualification awarding body Lantra, and the representative body for land-based colleges and universities, Landex, with the aim of celebrating and rewarding the indust

Interflora have launched a brand new podcast for florists - Bloomcast - relevant to everyone working in the floristry industry, not just...

Newby Hall in Yorkshire once again hosted the Harrogate Autumn Flower Show and one of the key exhibits was from Interflora, showcasing...

Held in the prestigious surroundings of the World Forum in The Hague, this year's World Cup of Floral Art saw some outstanding work...

No floristry competition can function without the expert input of a seasoned panel of judges, all highly trained and experienced in the...

Image: Caroline Crabb/The Florist Magazine Bodmin-based Caroline Crabb is celebrating this week after winning first prize in the AIFD’s...

“How’s the floristry going?” is a question I get asked quite often, now that I’m 12 months into an 18-month course at Shipley College,...

The Florint World Championship in Floral Art 2025 will take place in The Hague, the political Capital of The Netherlands,  from 28th –...

L onger vase life, less waste and flowers handled with care. That’s what our collaboration with Chrysal is all about. Because the better we work together, the stronger your floral work becomes. Think longer-lasting blooms, smart post-harvest treatments tailored to each variety, and innovations that reduce our environmental footprint. So what's in it for you as a florist? It’s simple: flowers that stay beautiful for longer mean happier customers and less waste. Thanks to: Tail