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Join the Club - be part of our floral community
Many of the articles and resources at the club are only accessible to our individual and business members. To get a preview of what you get from membership, we’ve made some of our best bits free for everyone to benefit from below.
To access more content for each of these topics, make sure you become a member.
What does becoming a Club member mean?
The Club is a place to bring together advice and resources to help floral businesses thrive and individuals improve their floristry skills. It’s built around a few key areas.
Clubhouse
Discounts on leading brands, support for businesses and Individuals, a place to buy and sell with fellow florists and so much more. The place for Club members to get more.
Inspiration
Floristry doesn’t stand still and new techniques, flower varieties and people come along to challenge the status quo. Get inspired by what others in the industry are doing.
Better Business
Information and resources to help both new and existing floristry businesses thrive and succeed. From back-office business skills to legal advice, we can help.
Training
Whether in a school environment or ‘on-the-job’, training is essential to build the next generation of florists and to gain new qualifications.


Clubhouse
The Clubhouse is where you can find some of the unique resources we offer our community that you can take advantage of as a member.
Don’t miss out!
Great perks available to members


Inspiration
Whether you’re just starting out or you’ve been in business for years, there’s always room to improve your floristry skills. Trends are always changing and this is the place to stay up-to-date with the latest styles, pick up some tips and get insight from experts in the industry on techniques, suppliers, flower varieties and floral designers.
Topics include: Designs, Varieties, People, Suppliers and Sustainability
Recent Articles:

Better Business
From employment contract templates and Health and Safety guides, through to video guide series on Search Engine Optimisation (SEO) and how to market your business online, we’ve got it covered. Our Better Business section provides advice and support specifically for floristry businesses to increase sales and improve profitability.
Topics include: Marketing & Sales, Customer Happiness, Legal Support, People Management, Money Matters and Sustainability.
Plus, with Business membership, get free access to a 24/7 business support helpline and through live chat from our
Corporate Partner Croner.
Recent Articles:


Training
From those taking their first steps into Floristry as a career, to established floral designers, it’s important we never stop learning. Training, whether through structured qualifications, or on-the-job upskilling, can be a great way to learn about new ways to solve problems, better ways of doing things, or to venture into a new side of floristry you’ve not experienced before.
Topics include: How to become a Florist, Apprenticeships, Competition Floristry and Training Providers
Recent Articles:









