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Inspiration
Whether you’re just starting out or you’ve been in business for years, there’s always room to improve your floristry skills. The trends are always changing and this is the place to stay up-to-date with the latest styles, pick up some tips and get insight from experts in the industry on techniques, suppliers, flower varieties and floral designers in the industry.
Latest Design Inspiration News


Watch Karen Barnes' Summer Trends 2025: Meadow Boho
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for...

Karen Barnes
7 hours ago2 min read


Dried Flowers: Still Trending!
Dried flowers are more popular than ever. Su Whale suggests how to make the most of this trend.

Su Whale
Jun 52 min read


The Art of Detail: Moribana According to Nicolaus Peters
Ikebana is the traditional Japanese art of flower arranging. This centuries-old art form includes various styles, among which Moribana is...

FleuraMetz
Jun 22 min read
Latest Inspirational Suppliers News


Sustainable Floral Design
Max van de Sluis and Per Benjamin are releasing a new book: 'Sustainable Floristry. The sustainable future found in our history'. The...

Helena van Achterberg
May 304 min read


Institute of Flowers at Bloom 2025
Bloom 2025 is set for a first of its kind event as the Institute of Flowers is set to make its debut in the Phoenix Park this Summer. For...

Jonathon Downes
May 283 min read


A First for Funeral Flowers at Chelsea
The Farewell Flowers Directory (TFFD) is primed to stage the first ever display of funeral floristry at the RHS Chelsea Flower Show 2025...

New Covent Garden Market
May 133 min read
Latest Inspirational Varieties News


Purple Haze - Loving Lavender
Make the most of lavender this summer, perfect for its scent as well as its dreamy purple colouring.

Su Whale
4 days ago2 min read


Dried Flowers: Still Trending!
Dried flowers are more popular than ever. Su Whale suggests how to make the most of this trend.

Su Whale
Jun 52 min read


Let Loose with Scissors: Sweet, sweet Williams
This week Su Whale celebrates Sweet Williams, a cottage garden favourite that also makes a great cut flower.

Su Whale
Jun 32 min read
Latest Inspirational Techniques News


Dried Flowers: Still Trending!
Dried flowers are more popular than ever. Su Whale suggests how to make the most of this trend.

Su Whale
Jun 52 min read


Conditioning Flowers
Su Whale offers some timely tips for flower care and conditioning in the warmer summer months.

Su Whale
May 92 min read


Creating an Eco-Friendly Funeral Piece
Florist Liz Dawes explains how she approached a customer request for a plastic-free funeral piece.
Liz Dawes
Apr 222 min read
Latest Inspirational People News


Comparison is the Thief of all Joy
Anybody else feel like a total fraud? I was scrolling through Instagram the other day and in those squares of perfect floral loveliness,...

Viv Bradford
2 days ago3 min read


British Flowers Week at the Garden Museum
You would be forgiven for thinking that a celebration of British flowers held in a Grade II listed 14th century church would be very...

Su Whale
Jun 63 min read


Top 10 Secrets of Floral Superstars: How They Win at Business and Life
By Corrine Heck, CEO & Founder of Details Flowers Software As the founder of Details Flowers Software, I've had the privilege of working...

Corrine Heck
Jun 32 min read
Latest Sustainability News


Green Tax Breaks for Your Business
The UK is ramping up its efforts to go green and get everyone on board; the government has rolled out some pretty great perks for people...

Steph Gemson
Jun 54 min read


Environmentally Friendly Vase Cleaning
Using just a few environmentally friendly products will revitalise your vases. Tackling the most stubborn and unsightly stains and...

Su Whale
Jun 51 min read


Sustainability with FleuraMetz
For a long time, we lived in the so-called Anthropocene, an era where nature served human life. Now that we’re seeing the consequences...

FleuraMetz
Jun 23 min read
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