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Inspiration
Whether you’re just starting out or you’ve been in business for years, there’s always room to improve your floristry skills. The trends are always changing and this is the place to stay up-to-date with the latest styles, pick up some tips and get insight from experts in the industry on techniques, suppliers, flower varieties and floral designers in the industry.
Latest Design Inspiration News
Spring Wedding Inspiration: Vintage Theme
Timeless roses and a soft pastel colour palette. Su Whale describes the detail.
Su Whale
6 days ago2 min read
Watch Karen Barnes' Spring Trends 2026
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists. Watch how Karen brings popular spring trends to life. Discussing colours, designs and packaging to inspire your spring range. Showcasing three designs that will be featured in future videos. Karen also offers insight into why it is important for florists to be up to date with the latest trends. Highlighting their importance for market
Karen Barnes
Feb 201 min read
Spring Wedding? It has to be Freesia.
Reliable and versatile freesia work with every style of wedding and floristry work. Su Whale explains more.
Su Whale
Feb 162 min read
Latest Inspirational Suppliers News
Still Planning your Delivery Routes Manually?
Delivery route planning involves mapping the most efficient paths for drivers, considering factors like traffic and weather. Automated tools simplify this process, saving time and fuel while improving delivery efficiency.
Gemma Wakerley
Feb 133 min read
Grower Spotlight: Smith & Munson
In the latest in our series about growers, we meet Jo Munson from the very famous Smith and Munson, based in Lincolnshire and growing absolutely delicious tulip varieties and lilies mainly, but also expanding into other varieties in recent times. I was lucky enough to visit the nursery to see the way in which they grow as sustainably as possible and marvel at the huge variety of lilies. Tell us about yourself and your growing journey, how long have you been growing, why did
Viv Bradford
Jan 234 min read
OASIS® Renewal™ Floral Foam - FAQs
Meet the plant-based, biobased, low carbon footprint, high performance foam suited for every kind of floral design: OASIS® Renewal™ Floral Foam. OASIS® Renewal™ Floral Foam is suitable for all types of designs and flowers – it provides a firm and secure hold for both soft and hollow stems as well as thick and woody stems. It has the same outstanding properties as our classic OASIS® floral foam. Ingredients What is OASIS® Renewal™ Floral Foam made from? OASIS® Renewal™ Floral
Oasis
Jan 2313 min read
Latest Inspirational Varieties News
Spring Wedding Inspiration: Vintage Theme
Timeless roses and a soft pastel colour palette. Su Whale describes the detail.
Su Whale
6 days ago2 min read
Primroses and Polyanthus
The common primrose, or Primula vulgaris, is always the first plant to flower in Su's garden.
Su Whale
Feb 192 min read
International Women’s Day - Marvellous Mimosa
Celebrated globally, IWD promotes the social, political and cultural achievements of woman all over the world.
Su Whale
Feb 172 min read
Latest Inspirational Techniques News
Spring Wedding Inspiration: Vintage Theme
Timeless roses and a soft pastel colour palette. Su Whale describes the detail.
Su Whale
6 days ago2 min read
Spring Wedding? It has to be Freesia.
Reliable and versatile freesia work with every style of wedding and floristry work. Su Whale explains more.
Su Whale
Feb 162 min read
How To Plant and Promote Spring Flowering Bulbs
Simple sales opportunities with a bit of creative thinking. Su Whale explains.
Su Whale
Feb 102 min read
Latest Inspirational People News
International Women’s Day - Marvellous Mimosa
Celebrated globally, IWD promotes the social, political and cultural achievements of woman all over the world.
Su Whale
Feb 172 min read
Su Whale Meets Sarah Richardson of Leafy Couture, Leeds
Leafy Couture in Leeds have been creating beautiful flowers, arrangements and installations since their establishment in 2006. Its founder, Sarah Richardson, has trained with some of the best floral designers and creatives in the UK and US and now, as a college-level tutor, teaches and mentors budding and professional florists alike. She has styled photoshoots for luxury brands like Jo Malone, Joe Browns and Anthropologie, and is the recommended florist for some of the North’
Su Whale
Feb 123 min read
New Year’s Resolutions for Florists and Planning for the Year Ahead
Kick start the new year by making some business-based resolutions. Karen Barnes suggests how.
Karen Barnes
Dec 30, 20254 min read
Latest Sustainability News
Sustainable Business: Using Smart Meters and Sub Meters
Finding ways to make your business more sustainable can be difficult and complicated but committing to measuring and reducing your energy consumption is thankfully straightforward to implement. There are some significant benefits to sustainable energy use, from both a cost and environmental perspective: · Cost Savings: Implementing low or no-cost energy efficiency measures (e.g., LED lighting, smart timers, draught-proofing) can reduce energy bills by up to 25%. Increased Pr
Jackie Whittaker
Feb 64 min read
Understand the MPS-ABC Certification System for More Sustainable Sourcing
Viv Bradford explains the benefits of the Dutch MPS certification for growers and florists buying from them.
Viv Bradford
Jan 273 min read
OASIS® Renewal™ Floral Foam - FAQs
Meet the plant-based, biobased, low carbon footprint, high performance foam suited for every kind of floral design: OASIS® Renewal™ Floral Foam. OASIS® Renewal™ Floral Foam is suitable for all types of designs and flowers – it provides a firm and secure hold for both soft and hollow stems as well as thick and woody stems. It has the same outstanding properties as our classic OASIS® floral foam. Ingredients What is OASIS® Renewal™ Floral Foam made from? OASIS® Renewal™ Floral
Oasis
Jan 2313 min read
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