As a local floristry business, having positive reviews on Google Business (formerly Google My Business or GMB) is essential for attracting new customers and building a strong online reputation. We went into all the details about why reviews on Google are so important, as well as how to set-up your GMB account. in previous articles. But once you’ve done all of that set-up, how can you encourage your customers to actually leave a review?
There are so many different ways to go about it, and there’s no real wrong way. Obviously, you should be mindful of the situation - it’s not going to be appropriate to leave a request attached to the side of a ‘MUM’ tribute - but there’s no harm in asking a funeral customer respectfully after the event.
If you’re looking for ways to start a conversation with your customers about reviews, our top suggestions are: