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New website for premier industry brand


Good Florist Guide, the only merit based accreditation in the industry totally dedicated to shops and studios, has launched their brand new website.


Developed by Oonagh Staerck, one of the new Purple Spotted Media Associates, who, along with Business Development Director Karen Lindsay, will be looking after the brand and its members, the new website has been created to provide a slicker, faster and more modern way of connecting the public with the best florists in the UK.


The new site also means that Good Florist Guide is now re-open for applications and can include more florist shops and studios within its prestigious membership, which, as always, will be by submission and assessment by the Advisory Panel – you can’t just buy your way in!


Commenting on the new site, brand owner and Editor of Florist Trade Magazine Caroline Marshall – Foster said; “I wanted a new website for a couple of years but it needed to be backed up by people who could make sure the brand developed in the way it should.


Oonagh, with her unique combination of both floristry and digital skills is perfectly placed to both engage with the industry and support the membership. With a strengthened Advisory Panel and Karen, I am delighted we can now welcome more florists to the GFG family, and help more florists survive and thrive especially at such a challenging time in the industry’s history.”


Because being in GFG is so much more than just a certificate. It’s a whole package of benefits and support systems that can make a huge difference when you are running a business, at a cost that won’t break the bank and which can dramatically improve and benefit everyone who belongs.


Even more importantly it provides a safe, supportive group where you can share and learn from other florists experience, help and encouragement. To find out more, see the new site in action, and apply click here.

Pictured: Oonagh Staerck and Karen Lindsay.


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