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British Flowers Week 26th – 30th June 2023

Now in its tenth year, British Flowers Week is London’s New Covent Garden Market’s annual celebration of the UK grown flower industry encompassing growers, wholesalers and florists right across the country.

It’s aims are:

  • Shine a spotlight on the use of British grown through inspirational floristry.

  • Educate the British public about UK grown and encourage them to buy more British plants, flowers and foliage.

  • Raise awareness of the UK’s wholesale flower sector.

As demonstrated at the recent Chelsea Flower Show, there is a real passion for British grown flowers, and why not? They are seasonal, sustainable and beautiful and the general public are beginning to appreciate that although they may not always have the longevity of imported flowers, buying British and local has its own benefits.

How to get involved

As in previous years, everyone is encouraged to decorate their windows, at work and at home with a British-themed flower display and then share on social media using the tags below.

Run a workshop (or two!)

Organise a workshop using only British flowers; this can be as simple as showing how to choose, condition and arrange flowers in containers to how to make a floral crown.

Sell British

Big up your UK grown flowers by displaying them inside or outside your shop, with plenty of signage telling your customers where they are from.

Whatever you decide to do, take lots of pics and post them on social media with the following tags, #BritishFlowersWeek #NewCoventGardenMarket @market flowers.


Su Whale is a florist and freelance writer with over twenty-five years' experience in the floristry industry. She is the author and publisher of three best-selling books: Cut Flowers, 4th edition (2020) Cut Foliage, 2nd Edition, (2021) and Houseplants (2019), all bookshelf essentials for the professional florist.




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