Have you bought your tickets for the Interflora World Cup yet? As well as the chance to see some of the best florists in the world compete for glory, there’s also an exciting programme of demonstrations and hands-on workshops which are well worth booking.
Every day of the World Cup event, you can attend floristry workshops held by international floral designers, including the reigning Interflora World Champion Bart Hassam, all the way from Australia. Taking place in the dedicated Florist Zone, the full programme of inspirational floristry workshops includes hands-on, practical sessions mixed with spectacular, action-packed demonstrations.
For professional florists this is a once-in-a-lifetime opportunity to learn and be inspired by internationally-renowned designers making a rare appearance in the UK. Bart Hassam’s demonstrations on Thursday 7th and Friday 8th September will provide two hours of pure floral theatre, while on Saturday 9th September, Bart will be leading an immersive, 5-hour masterclass combining demonstration, lecture and hands-on design experience (plus lunch!). If you’re a professional florist, this is a truly unmissable event. All flowers and sundries will be supplied, you just need to bring along your basic florist toolbox and be prepared to be inspired.
There are four other world-renowned floral designers also running hands-on floral workshops throughout the three-day event: Frédéric Dupré, Harijanto Setiawan, Ivan Bergh and Tamás Mezőffy.
MORE DETAILS ABOUT THE WORKSHOPS & HOW TO BOOK
This is your opportunity to see some of the most passionate and creative professional florists from around the world right here in the UK and to take away practical ideas and design inspiration to use in your own floristry business, whether you’re creating commercial pieces or event installations.
INTRODUCING THE FLORAL DESIGNERS
Demonstration: Thursday 7th September 11am – 1pm, Friday 8th September 11am – 1pm, Hands-On Floristry Masterclass: Saturday 9th September 10:15am – 4:45pm
Bart is a world-renowned floral designer, demonstrator and lecturer who regularly travels the world teaching and sharing his passion for his particular style of floral engineering. He is the reigning Interflora World Champion, having represented Australia at Philadelphia in 2019. Bart has a background in commercial floristry, floral art, Sogetsu ikebana and European design, and spent several years of his formative training working and studying in Japan. The aesthetic influence this has had on his design style cannot be understated. Bart is regularly commissioned to produce large-scale floral installations for flower shows, exhibitions and individual pieces of floral design for media publication. He also takes commissions for pieces of nature-based sculpture for private homes and interior design companies. Bart has a particular love for teaching the finer points of high-end floral design. Bart is the co-owner of Maison Fleur Floral Design, a boutique floral design studio in the heart of Brisbane. He has been awarded Interflora Australian Florist of the Year five times as well as being an Asia Cup champion.
Hands-On Floristry Experience: Thursday 7th September 2pm – 4:30pm
Frédéric is a professional floristry teacher based in France who regularly demonstrates and holds workshops around the world. He is also a trendsetting florist often featured in national and international magazines and regularly designs large floral stages for shows and special floral events. Frédéric’s record of achievements is impressive; in 2003 he received the title France Best Apprentice, three years later he became French Champion and in 2007 he was crowned French Young Talent Interflora Champion. In 2011, the quality of his work and exceptional craftsmanship was recognised when he earned the prestigious title Best Craftsman of France. In 2015, Frédéric represented France in the World Cup in Berlin. This passionate professor continues to pass his knowledge on to others with a twinkle in his eye!
Hands-On Floristry Experience: Friday 8th September 2pm – 4:30pm
An international event designer, florist, architect, entrepreneur and author, Harijanto’s work is legendary as is his generous spirit and kindness. Harijanto lives in Singapore where he has been recognised by the Singaporean government for services to floristry and charity. He is a passionate designer who takes on amazing projects which would leave most designers trembling. He has a particular interest in the fusion between floral art and fashion and has worked with brands including Chanel, Dior and Hermes as well as being consultant to some of the leading hotels in the world. Harijanto is also author of two books, “Mystical Floral Journey” and “WTF! What The Flowers”.
Hands-On Floristry Experience: Saturday 9th September 10:45am – 1:15pm
Ivan Bergh who lives and works in Pescara, Italy is a highly experienced florist who runs the Ivan Bergh Floral School. He studies with Peter Hess, Jean Marie Leeman and Runi Kristofersen and in 2001 began his collaboration with the European Antheneaum of Floral Art as a lecturer and international judge. He took part in seminars in Hungary, Germany, The Netherlands and Norway and has been a passionate competitor, winning the Italian Championship. Ivan now has his own school where he teaches composition and shares with his students the need to be aware of what is coming. He says, “As a florist it teaches one to experiment, to dare with new materials, new forms and to always have a creative approach. Flowers express our feelings, we dare to ‘voice’ our emotions with colours, shapes and materials and we can communicate everything we have… the love and passion… flowers.”
Hands-On Floristry Experience: Saturday 9th September 2:15pm – 4:45pm
Tamás was the 2016 Europa Cup Champion and lives and works in Hungary. An innovative florist who is destined for great things, Tamás’s work reveals his attention to detail. He has worked in over 35 countries spanning Europe, Asia and America and has a wealth of experience and design influence. He is a professor at the acclaimed American Floral Art School where his alumni include Gregor Lersch, Bart Hassam, Elly Lin and Alex Choi to name but a few. In 2019, Tamás represented Hungary in the World Cup in Philadelphia. Tamás is a hidden gem and the never-ending inspiration he gets from nature, coupled with the dedication to his vocational skill, has made him a successful florist, as his international reputation continues to grow.
Don’t miss this once in a lifetime experience to witness award-winning floristry. Places for these workshops are limited so book early!