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Pinterest Predicts 2026: A Trend Report Florists Can Actually Use

  • Writer: Thursd
    Thursd
  • 19 minutes ago
  • 7 min read

The not-yet-trending report shows where tomorrow's trends will take your audience next.



Pinterest has released its latest annual Pinterest Predicts report, which highlights 21 trends it expects to take off in 2026. For florists, this isn’t just another mood board of random aesthetics. Pinterest is where people plan. They save ideas for weddings, homes, parties, outfits, gifting, and yes, flowers. So when Pinterest spots a shift early, it often shows up later in what customers ask for at the counter and what they screenshot for their event planner.


How Pinterest Predicts 2026 Works

Pinterest says these trends are based on platform behaviour, not surveys or hot takes. Their marketing playbook outlines a process that analyses billions of searches and visual engagement, then combines data signals with expert curation and predictive analytics to assess whether a trend has real staying power.


In the 2026 trend report, Pinterest also outlines the data window behind the insights: English-language search data from global sources, analysed from September 2023 to August 2025, with year-over-year comparisons. Not all 21 trends are directly floral, but plenty translate into colour, texture, styling, packaging, and storytelling. Here are the options that are especially useful for flower shops and event studios.



Cabbage Crush

The motto for 2026? Live, laugh, leaf! In the year ahead, Boomers and Gen X will say goodbye to their cauliflower obsession and crown cabbage the new kitchen champ. Think blistered-edge ‘steaks’, kimchi cocktails and even crispier taco wraps. It’s crunch time, baby.

Florist Applications:


Extra Celestial

In 2026, Gen Z and Millennials are going intergalactic. Think holographic home accents, opalescent eyeshadow that looks like moon dust, and cosmic silhouettes straight out of a sci-fi movie. The aliens have landed—and they have fabulous taste.

Florist Applications:

  • Iridescent vessels

  • Airy, floating florals


Wilderkind

A trend that whispers instead of roars. In 2026, Gen Z and Boomers will go all in on animal aesthetics—but with a delicate touch. Think soft fawn freckles, butterfly wing nail art and fox-inspired outfits that hint at forest magic.

Florist Applications:

  • Branches

  • Grasses

  • Pods and textures

  • Butterflies, forest animals, safari-esque visuals

  • Ties well to “100% organic floristry” using biodegradable materials

  • pairs well with Mystic Outlands


Throwback Kid

In 2026, childhood gets a throwback twist with vintage-inspired outfits, classic toys from the ’60s and upcycled baby looks. Crocheted play mats will bring cosy vibes to any nursery, while Baby Boomers and Gen X will thrift mini ’fits. Let’s go back in (play)time.

Florist Applications:

(Primary colours, vintage toys)

  • Primary colour palettes

  • Retro children's themes

  • Kid-friendly floral gifts


Darecations

Sitting on the beach? Snooze. In 2026, we’re travelling for the thrill of it. Gen Z and Millennials will seek out full-throttle, adrenaline-inspired tourism—think river rafting through class 5 rapids, rappelling waterfalls on canyoneering routes or timing trips around global sporting events. What’s a comfort zone?

Florist Applications:

This may be a good time to remind you not every trend needs to be followed and picking 1, a few perhaps and doing them well, will have a better effect than trying them all.

  • Durable, wild, travel-friendly designs

  • Elopement bouquets

  • Rustic, outdoorsy styling


Opera Aesthetic

Picture this: dramatic drapery, red roses, and a string quartet playing dark cabaret. In 2026, parties will become more opulent than ever as Millennials and Gen Z bring the vintage theatre aesthetic to every one of their gatherings. Cue the curtain—every detail is ready to perform.

Florist Applications:

  • Rich colour combinations:

    • Red

    • Burgundy

    • Gold

  • Formal, dramatic, high‑impact arrangements


Fun Haus

Big top, bigger personality. In 2026, circus-inspired home décor will be on the rise, think bold stripes, sculptural silhouettes and just a wink of clownish charm. The trick is balance. Pair punch-line patterns with pared-back palettes so the space feels elevated, but oh, so out there.

Florist Applications:

(Playful, Bold, Colourful, Whimsical)

  • Asymmetrical designs

  • Bright colour blocking

  • Sculptural vases

  • Clay-creation / organic-shaped containers


Laced Up

Lace sets the pace in 2026, bringing unexpected elegance to absolutely everything. Expect bomber jackets with lacy collars, softly stitched bandanas—even crocheted phone cases. This trend is a gentle reminder that more is more: especially when it’s this gorgeous.

Florist Applications:

  • Lace ribbons

  • Vintage looks

  • Lace bows on bouquets

  • candlesticks


Pen Pals

Your inbox is about to get jealous of your letter box. Expect a letter-writing renaissance in 2026, as Gen Z and Millennials turn snail mail into authored art. Think elaborate envelopes, special stationary, and so. many. stamps. DMs, you’re dust.

 Florist Applications:

(Trend is more emotional/experiential)

  • Offer handwritten cards as an add‑on

  • Create an in-shop writing desk for love notes, especially around Valentine’s Day


Vamp Romantic

Beauty bites back with this 2026 trend. Millennials and Gen Z will go all in on after-dark aesthetics, embracing jet black nails, romantic goth hairstyles and a smudged smoky eye— all with a touch of glossy glamour. Who says you can’t be haunting and heart-breaking?

Florist Applications:

  • Use deep, rich palettes:

    • Oxblood

    • Black cherry

    • Plum

  • Suitable for:

    • Moody, luxury arrangements

    • Valentine’s Day designs featuring dark reds + purples


Cool Blue

Meet the shade that refuses to warm up to anyone. Gen Z and Millennials are bringing a sub-zero sophistication to absolutely everything in 2026—think cool-toned coats, glacier-inspired accessories and the frostiest of cocktails. It’s the temp drop we’ve all been waiting for.

Florist Applications:


Afrohemian Decor

2026 will bring a fusion of African and bohemian styles. Searches for ‘African boho living room’ and ‘afro chic home decor’ are trending up on Pinterest, taking home spaces to Dakar and beyond. Expect colourful Nigerian textiles and Ethiopian wall art alongside handwoven baskets and natural fibre rugs.

Florist Applications:

  • Baskets as vessels

  • Handmade-look ceramics

  • Earthy palettes: terracotta, sand, olive

  • Works well in autumn floral collections


Gimme Gummy

In 2026, we’re going full-on gummy. Gen Z and Millennials are behind this ASMR overload— picture bendy phone cases, elastic cheek tints and probiotic treats that have that spring-back bite. Expect rubberized nail art and 3D jewellery to become your new tactile obsession.

Florist Applications:

  • Candy-inspired bouquets using:

    • Bright, playful colour palettes

    • Actual sweets as add-ons


Glamoratti

The decade of decadence is back in style— and honestly, it’s about time. Tailored suits with sculpted shoulders will grow three sizes. Funnel necks will be the base of every outfit. And jewellery? Well, that’ll get chunkier, bolder and 'golder'. Gen Z and Millennials are driving this maximalist aesthetic.

Florist Applications:

  • Gold accents

  • Luxury blooms

  • Gala-style centrepieces

  • Hollywood‑glam themed


Poetcore

Aspiring authors, take note. In 2026, Gen Z and Millennials will channel their inner wordsmiths with oversized turtlenecks, vintage blazers and messenger bags. Oh, and don’t forget the fountain pen.

Florist Applications:

(Romantic, nostalgic, academic)

  • Strong classic colours:

    • Reds

    • Greens

  • Potential use of red anthurium (specifically highlighted in the trend imagery)

  • Literary or academic-feeling styling can pair with the Pen Pal trend


Neo Deco

The Art Deco trend is getting a modern twist: shiny, sleek and tuned to 2026. After years of heavy minimalism, this retro aesthetic is back with crisp chevrons, fan arches and other geometric hits, all edged in chrome or brass. Bold, glam—and just a touch eccentric.

Florist Applications:

  • Strong geometric silhouettes

  • Marbled or emerald tones

  • Use of heavy, statuesque containers (Insta‑style vases)


Scent Stacking

Shake up your signature scent. Gen Z and Millennials are ditching one-and-done scents for bespoke notes, blending oils and perfumes to craft their very own fragrance formulas. Expect luxury to linger in layers next year.

Florist Applications:

  • Market arrangements as “fragrance-forward”

  • Feature scented botanicals:

    • Garden roses

    • Stock

    • Lilac

    • Eucalyptus

  • Create videos describing “fragrance layering” using flowers (fun marketing angle, massively popular on TikTok)


Brooched

There’s a new way to wear your heart on your sleeve. Or tie. Or socks. In 2026, Boomer and Millennial men will punctuate their fits with vintage pins, crystal clip-ons and heirloom brooches. It’s part tribute, part reinvention. If your grandma wouldn’t wear it, is it even the vibe?

Florist Applications:

  • Bouquet pins

  • Bling embellishments

  • Corsage accents

  • Focus is more on finishing touches than on the florals themselves.



Mystic Outlands

Fairy tale meets fever dream in 2026’s biggest travel trend. Millennials and Boomers will seek out whimsical and mystical destinations: distant ruins swallowed in mist, naturally occurring spirals and moody, enchanting forests. You may find you come back with more questions than answers.

Florist Applications:

  • Moss

  • Pods

  • Dark foliage

  • Mythic, fairy tale woodland styling


Glitchy Glam

The perfect winged liner? She doesn’t go here. This year, beauty is missing the mark— on purpose. Gen Z and Millennials will rock mismatched manicures, dual-toned lipstick and bright eyeshadow in two-toned hues. So long, symmetry.

Florist Applications:

  • Iridescent materials

  • Shiny or holographic elements

  • Futuristic accents in bouquets or vessels


Khaki Coded

Dig into fashion’s newest find. This year, Gen Z and Millennials will embrace a new aesthetic inspired by wanderers of the world. Think khaki Bermuda shorts, adventure-ready streetwear and pockets upon pockets. If your look can survive actual desert conditions, you’re doing it right.

Florist Applications:

  • Sand-shades for vases, ribbons

  • Hessian and natural kraft paper


Quick Ways to Turn These Trends Into Sales

Build 3–5 trend-based product sets for 2026: one cool-toned wedding set, one ‘opera’ centrepiece style, one ‘mystic’ sympathy or event style, one geometric ‘Neo Deco’ bouquet. Shoot like Pinterest: clean backgrounds, clear steps, close-ups of texture, and titles that match how people search (colour + occasion + style).


Update your in-store styling: one small ‘trend table’ that rotates monthly does more than a full shop overhaul. Make it easy for customers to choose: name the styles in plain language on your website and in your order forms.


Pinterest Predicts is basically a big reminder: customers don’t just buy flowers, they buy a vibe. And in 2026, the vibes range from frosty minimal-cool to full velvet-curtain drama.


These were just a few ideas from the 21 trends that Pinterest signals. Download the full Trend Report from Pinterest here. And if you are ready to play with this even more, get the Pinterest Predicts Marketing Playbook here.


Florist Application inspiration from:

Nice to hear: Listen to the Business and Pleasure of Flowers Podcast hosted by Lori Wilson and Vonda LaFever from Flower Clique: 'From Pinterest to Petals: Turning 2026 Trends Into Flowers With Ellie LaFever'.


All images by Pinterest.


THURSD is the online floral meetup spot where international professionals in floriculture connect. Showcasing companies, products and services.

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