

"Best AYR stems right now - September & October update"
The most popular flowers you can rely on being available all year round. Plus, for that seasonal touch a focus on September & October

Su Whale
Sep 11 min read


Photosynthesis: Why Plants Need Light, Water and Carbon Dioxide
Photosynthesis is one of the most important processes in nature and the reason plants can grow and thrive. By using sunlight, water and carbon dioxide, plants create the food they need while releasing oxygen into the atmosphere. Understanding how photosynthesis works helps florists care for plants more effectively and provide customers with better plant care advice. What is photosynthesis? The process that plants use to convert sunlight, water and carbon dioxide to create oxy

Su Whale
Aug 283 min read


Smartphone Flower Photography: How to Take Better Photos
Get ready to take better photos with expert Louise Mills. The good news is that you don’t need a high end camera.....

Nicole Moore
Aug 204 min read


Plants & Weddings – a natural combination
Plants are natural, pretty, and from the bride’s point of view also original and long-lasting gifts to present to their guests

Su Whale
Aug 182 min read


Flowers for Summer Parties and Picnics
No party should be without flowers, so get creative and start promoting your floral centrepieces and tablescapes!

Su Whale
Aug 112 min read


Why Flowers Wilt Faster in Warm Weather - Tips to Slow This Process Down
Heat changes the conditions a cut flower depends on to survive, and once you understand what happens inside the stem, summer wilt becomes easier to prevent or manage. You’ve likely noticed that a bouquet that would have lasted ten days in early spring can look tired within a few days once the height of summer sets in. Often, the temptation is to assume something went wrong at the flower shop. Cut flowers in a bouquet or vase should typically last a week or thereabouts before

Thursd
Jul 296 min read


Designing with Tropical Flowers
Go tropical this season with our selection of the best five flowers and foliage for that statement summer look.

Su Whale
Jul 142 min read


The Importance of Continuous Personal Development
"Never stop learning" is Viv Bradford's advice as she explains why continuous personal development is so important.

Viv Bradford
Jun 83 min read


Houseplant Guide – All About Ficus
There's a fig houseplant for every situation. Su Whale shares her top picks.

Su Whale
May 122 min read


In Season: Lily of the Valley
This spring favourite needs careful handling and conditioning, as Su Whale explains.

Su Whale
May 82 min read


Is There a Training Crisis Looming in Floristry?
There is no doubt that the landscape of training provision in floristry has changed in my career and in my opinion, we could soon be facing a real crisis in the training available for those new to the industry. I was bench trained, learning from a whole bevy of amazing florists, ranging from those a few years older than me to those who were decades older. This meant my education included some real old school techniques as well as more modern ones, well modern for the 1980s!

Viv Bradford
May 63 min read


Bee-Friendly Flowers
Bees are in decline, so its up to the floristry industry to do our bit by promoting bee-friendly plants. Su Whale explains more.

Su Whale
May 51 min read


Spring Flowers - Tall and Slender
Woody stemmed spring flowers are an essential part of the seasonal palette. Learn how to care and condition these stems properly.

Su Whale
Apr 302 min read


Why it's Important to Keep Learning
Karen Barnes explains what continuous professional (and personal) development can do for you and your floristry career.

Karen Barnes
Apr 144 min read


Understanding Flower Ripeness
In this online era, to buy successfully florists now need to learn skills that have previously belonged to wholesale flower buyers.

Viv Bradford
Apr 93 min read




