

Flower Council of Holland Trends Overview 2025
Flower Council of Holland Mood boards for 2025 Each year the FCH, together with a group of organisations representing garden and horticultural associations, develop four style trends for the sector. In 2025, as a world of uncertainty lies ahead, global problems are central to this year’s trends. How can we as an industry react to worldwide issues in a positive and hopeful way? The FCH believe that emphasising the calming and nurturing effect that plants and flowers have, a

Su Whale
Feb 12, 20252 min read


Delightful Daffodils - Fragrant Narcissus featuring Floristry Tips from Su Whale
Su Whale explains how to care for and condition narcissi for cheerful spring displays.

Su Whale
Feb 11, 20254 min read


The Romance of Colour
Forget red for Valentine's and embrace pastel shades instead, with inspiration from Su Whale.

Su Whale
Feb 7, 20252 min read


Happy Chinese New Year!
Follow Su Whale's guide to flowers and plants symbolic of Chinese New Year.

Su Whale
Jan 29, 20252 min read


The Language of Flowers at Valentine's
‘Flowers are love's truest language’ Park Benjamin Sr Floriography, commonly called "the language of flowers", became popular in the Victorian era as a means of communication in which various flowers and floral arrangements were used to send coded messages, often of a romantic nature! Whilst the language of flowers started in Constantinople in the 1600s, it was brought to England in 1716 by Lady Mary Wortley Montague, who had spent time in Turkey with her husband. The inte

Karen Barnes
Jan 28, 20253 min read


Bridal Mood Board: Toffee and Tan
Brown, in all its tones, tints and shades, is big news for wedding floristry. Here's our pick of the best stems and varieties to choose.

Su Whale
Jan 28, 20252 min read


Let Loose with Scissors: Keeping Hyacinths Happy
Now that hyacinths are back in season, Su Whale shares her tips for using them successfully in floristry work.

Su Whale
Jan 23, 20252 min read


Weddings : The importance of creating trust between you and your client
Expert florist and industry consultant Karen Barnes explains the importance of a professional wedding consultation.

Karen Barnes
Jan 22, 20254 min read


Seasonal Foliage: A Hint of Spring
The tentative first buds of spring are starting to show, time to shake off the pine needles and holly berries and embrace the new season.

Su Whale
Jan 16, 20252 min read


Valentine’s Day with a Difference
Creative plant transformations can provide you with some profitable pick up and go gifts for Valentine’s Day

Su Whale
Jan 14, 20252 min read


Anthurium featuring Floristry Tips From Su Whale
With over 600 varieties there are unlimited possibilities.

Su Whale
Jan 10, 20252 min read


Valentine’s Day Window Displays for Your Shop
We want to see your Valentine’s Day Displays!

Jackie Whittaker
Jan 7, 20252 min read


January's Floral Stars
Su Whale recommends the best and most reliable stems for January floristry.

Su Whale
Jan 6, 20252 min read


The Magical Role of Flowers in Wicked The Movie
The beloved story of Wicked has leaped from the stage to the big screen, becoming a popular visual feast filled with wonder, symbolism,...

Corrine Heck
Dec 18, 20243 min read


Sustainable Wreath by Judith Blacklock in conjunction with the Commonwealth War Graves Commission (CWGC)
Judith Blacklock is the author of 18 bestselling books . She is a Fellow of the Institute of Horticulture, for whom she designed a...

Jonathon Downes
Dec 16, 20241 min read




