

Anthurium featuring Floristry Tips From Su Whale
With over 600 varieties there are unlimited possibilities.

Su Whale
Jan 10, 20252 min read


Valentine’s Day Window Displays for Your Shop
We want to see your Valentine’s Day Displays!

Jackie Whittaker
Jan 7, 20252 min read


January's Floral Stars
Su Whale recommends the best and most reliable stems for January floristry.

Su Whale
Jan 6, 20252 min read


The Magical Role of Flowers in Wicked The Movie
The beloved story of Wicked has leaped from the stage to the big screen, becoming a popular visual feast filled with wonder, symbolism,...

Corrine Heck
Dec 18, 20243 min read


Sustainable Wreath by Judith Blacklock in conjunction with the Commonwealth War Graves Commission (CWGC)
Judith Blacklock is the author of 18 bestselling books . She is a Fellow of the Institute of Horticulture, for whom she designed a...

Jonathon Downes
Dec 16, 20241 min read


Watch Karen Barnes Bring a Christmas Table Centre to Life
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists. Watch how Karen creates a beautiful Christmas table centre reflecting the major trends for Christmas 2024. Using hippeastrum, eryngium, 'Vuvazela Rose', clematis, asparagus fern and eucalyptus all set in a beautiful silver bowl on a tray with tapered candles . With over 35 years’ experience, Karen Barnes is one of the UK’s leading co

Karen Barnes
Dec 5, 20241 min read


Box Clever: Top Tips for Hat Boxes
Unlike other floral trends, hat boxes really seem to be sticking around – and once you unbox their credentials, it’s really not hard to...

Oasis
Dec 3, 20242 min read


The Exploding Wreath by Joseph Massie
Join Joseph Massie for the Exploding Wreath - a firework of a floral display, just perfect for this time of year. Built on an AgraWool...

Joseph Massie
Nov 29, 20241 min read


Watch Karen Barnes Create a Stylish Christmas Hand-Tied
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists.

Karen Barnes
Nov 28, 20241 min read


Watch Karen Barnes Bring a Winter Planted Arrangement to Life
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists.

Karen Barnes
Nov 21, 20241 min read


Going Green: Glitter & Spray Paint
Glitter & sparkle have always been part & parcel of Christmas but at what cost to the environment? And what, if any, are the alternatives?

Su Whale
Nov 18, 20242 min read


Designing with Hydrangea featuring Floristry Tips from Su Whale
Su Whale celebrates the big, bold beauty of hydrangea and their many versatile uses in floristry.

Su Whale
Nov 15, 20243 min read


Watch Karen Barnes Bring a Christmas Planted Arrangement to Life
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists. Watch how Karen creates a beautiful Christmas planted arrangement reflecting the major trends for Christmas 2024. Using hydrangea, picea, reindeer moss, eucalyptus pods, natural pine cones, variegated ivy and echeveria plants.

Karen Barnes
Nov 14, 20241 min read


Watch Karen Barnes Bring a Winter Pick-Up and Go Arrangement to Life
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists. Watch how Karen creates a beautiful winter Pick-up and Go arrangement reflecting the major trends for winter 2024. Using bear grass, Roses, clematis and a regular drinking glass.

Karen Barnes
Nov 7, 20241 min read


Designing Without Foam: Pin holders featuring Floristry Tips from Su Whale
Pin Holders As floral foam continues to fall out of favour, such as the banning of its use at RHS shows for example, the challenge for florists is how to create designs that can be constructed confidently without the use of dependable, water retaining floral foam. ‘A traditional design using a pinholder at Chelsea Flower Show.’ This is when the pin holder, once relegated to the bottom of the workbox after the invention of foam, has come into its own once again. So wh

Su Whale
Oct 24, 20242 min read




