

Valentine’s Day with a Difference
Creative plant transformations can provide you with some profitable pick up and go gifts for Valentine’s Day

Su Whale
Jan 14, 20252 min read


Chrysanthemums featuring Floristry Tips from Su Whale
In 2021 the Netherlands exported around €470 million worth of Chrysanthemums, making them the second highest grossing flower, outsold only by roses. And that trend continues today, due partly to the versatility and reliability of this hard working flower, their myriad uses in the flower industry and the huge range of colours, shapes and forms which is continuingly being developed.

Su Whale
Jan 13, 20252 min read


Common Plant Problems: Botrytis
Learn how to identify and avoid this problematic fungal disease.

Su Whale
Jan 10, 20252 min read


Anthurium featuring Floristry Tips From Su Whale
With over 600 varieties there are unlimited possibilities.

Su Whale
Jan 10, 20252 min read


January's Floral Stars
Su Whale recommends the best and most reliable stems for January floristry.

Su Whale
Jan 6, 20252 min read


Caring for Tropical Flowers in Cold Weather
For some, winter is all about armfuls of spruce and pine or boughs of holly and mistletoe, but for others, who prefer something a little more pared back, a few tastefully arranged tropical flowers will fit the bill. Although more expensive per stem than traditional flowers, fewer are required to make an impact and deliver that all important ‘wow’ factor.

Su Whale
Jan 2, 20252 min read


Working with a Winter Palette
Su Whale encourages us to embrace a soft colour palette of blue, white and green, as an antidote to the Christmas excess.

Su Whale
Dec 16, 20242 min read


Seasonal Houseplant: Perfect Poinsettia featuring Floristry Tips from Su Whale
Christmas wouldn’t be the same without a cheerful poinsettia. Learn how to make the most of them here.

Su Whale
Nov 28, 20243 min read


Eryngium featuring Floristry Tips from Su Whale
Su Whale celebrates St Andrew's Day using Eryngium as a handy substitute for thistles!

Su Whale
Nov 22, 20242 min read


Going Green: Glitter & Spray Paint
Glitter & sparkle have always been part & parcel of Christmas but at what cost to the environment? And what, if any, are the alternatives?

Su Whale
Nov 18, 20242 min read


Designing with Hydrangea featuring Floristry Tips from Su Whale
Su Whale celebrates the big, bold beauty of hydrangea and their many versatile uses in floristry.

Su Whale
Nov 15, 20243 min read


Gladiolus - An Autumn Classic featuring Floristry Tips from Su Whale
Tall, colourful and perfect for showy arrangements, Gladioli are stars of the autumn flower scene.

Su Whale
Nov 8, 20242 min read


Designing Without Foam: Pin holders featuring Floristry Tips from Su Whale
Pin Holders As floral foam continues to fall out of favour, such as the banning of its use at RHS shows for example, the challenge for florists is how to create designs that can be constructed confidently without the use of dependable, water retaining floral foam. ‘A traditional design using a pinholder at Chelsea Flower Show.’ This is when the pin holder, once relegated to the bottom of the workbox after the invention of foam, has come into its own once again. So wh

Su Whale
Oct 24, 20242 min read


Dianthus - the World’s Most Reliable Flower featuring Floristry Tips from Su Whale
Dianthus, or carnations as they are universally known, are a little like Marmite, some people love them, some can happily live without them. They should be a firm favourite for all though, as they are utterly reliable, long-lasting and are grown in a huge spectrum of colours. They may not have the delicate charm of spring flowers, the wow factor of bold Hippeastrum or the heady perfume of lilies, but they suite every occasion and where would we be without them? Different Ty

Su Whale
Oct 18, 20242 min read


Organic Flowers
There is more to organic flowers than just growing them without chemicals

Su Whale
Oct 7, 20242 min read




