Festive Interiors Encourage A Higher Spend
It’s the perfect time to change the energy of the shop and in doing so encourage additional impulse purchases as well as those destination
Two Visual
Dec 26, 20221 min read
Running competitions without losing your social media accounts!!
Chances are you are thinking about running a Festive competition. However be very, very careful. They can be great but can also get you...
Caroline Marshall-Foster
Dec 2, 20221 min read
Inspirational Christmas Window Displays from Top Retailers
Retailers need to work extra hard to tempt customers into their shops this Christmas, with inspirational and creative window displays.
Two Visual
Nov 30, 20221 min read
Social Media Marketing: Christmas Special
In this Seasonal instalment, we'll be discussing practical ways in which you can promote your products, attract new audiences and spread so
Avocado Social
Nov 27, 20221 min read
Creating Ambience with Scent
Scented shop environments will boost shoppers’ moods, improve their experience and can encourage them to spend more.
Su Whale
Nov 24, 20222 min read
Planning and Creating Large Floral Installations
Leading floral industry consultant Karen Barnes offers top tips on making floral installations successful and profitable.
Karen Barnes
Nov 4, 20224 min read
Visual Merchandising Focus: LUSH
Learn how LUSH have translated their brand identity into attention-grabbing shop interiors and how you could do the same in your business.
Two Visual
Nov 1, 20224 min read
Unlock your organic opportunity with Search Engine Optimisation (SEO)
Whether you’re an established online florist or just starting out in online sales, understanding SEO gives you the opportunity to make more
Imogen Lester
Sep 16, 20222 min read
Social Media News from Avocado Social
Did you know that LinkedIn is currently seeing record levels of engagement or that Instagram has just introduced pinnable posts?
Avocado Social
Jun 26, 20221 min read
Public Relations (PR) – Why it is so important.
Karen Barnes explains why PR matters and shares her tips for generating valuable free media coverage through careful planning.
Karen Barnes
Jun 9, 20223 min read
Marketing Made Easy: Tips and Tricks for Florist Events
Exhibiting at an event or holding your own is a big commitment but can reap rewards, winning new customers and valuable PR. Learn more here.
Lisa Harrison
May 26, 20226 min read
The True Cost of Delivery
Are your deliveries as cost effective as possible? We explore the hidden costs of delivery and how technology can help keep costs down.
FloriSyst
May 24, 20225 min read
Have an Egg-cellent Easter
Take inspiration from some show-stopping visual merchandising to create your own Easter window displays.
Two Visual
Apr 13, 20223 min read
Delighting Customers with Easy and Inspirational Shop Interiors
Business Subscribers: Get your shop layout right to maximise every sales opportunity. Visual merchandising experts Two Visual show you how.
Two Visual
Mar 17, 20224 min read
Delivery Problems – Understanding Consumer Rights
With Mother’s Day looming and customer expectations high, its worth reminding yourself about where you stand if something goes wrong.
Jackie Whittaker
Mar 16, 20223 min read
