

Marketing Made Easy: Kerb Appeal and Window Display Advertising
Retailers have just a few seconds to grab the attention of passing customers. Learn how to create kerb appeal and interest in your shop.

Lisa Harrison
Mar 7, 20225 min read


Marketing Made Easy: Printed Marketing Materials for Florists
As you prepare for one of your busiest seasons, we discuss how you can use printed marketing materials to promote your business.

Lisa Harrison
Feb 22, 20224 min read


The Surprising Power of Fragrance
Fragrance might not be the first thing on your mind when you’re comparing pictures of roses. But, as Alexandra Roses, Colombian growers...

Caroline Marshall-Foster
Feb 1, 20222 min read


Weddings: how to handle difficult brides
How do you deal with a difficult bride without losing the contract? Karen Barnes shares her tips and explains why diplomacy is so important.

Karen Barnes
Jan 26, 20223 min read


Plants & Weddings – a natural combination
Plants are natural, pretty, and from the bride’s point of view also original and long-lasting gifts to present to their guests

Jackie Whittaker
Jan 25, 20222 min read


Marketing Made Easy: Networking for Florists
Could 2022 be the year you discover the art of business networking? We explain how expanding your network can boost your business.

Lisa Harrison
Jan 18, 20224 min read


14 red hot tips for Valentine’s
Whilst Monday may not be traditionally the best Valentine’s Day, there is still everything to go for!

Caroline Marshall-Foster
Jan 17, 202210 min read


Social Media Marketing: Step 12 - Auditing your Activity
Welcome to the twelth in our exclusive vlog series, Social Media Marketing on a Budget. The focus this week is on Auditing your Activity.

Avocado Social
Jan 12, 20221 min read


Social Media Marketing: Week 11 - Measurement and Analytics
Welcome to the eleventh in our exclusive vlog series, Social Media Marketing on a Budget. The focus this week is on Measurement & Analytics

Avocado Social
Jan 5, 20221 min read


Social Media Marketing: Week 10 - Working with Influencers
Welcome to the tenth in our exclusive vlog series, Social Media Marketing on a Budget. The focus this week is on Working with Influencers

Avocado Social
Dec 29, 20211 min read


Social Media Marketing: Week 9 - Hosting Competitions
Welcome to the ninth in our exclusive vlog series, Social Media Marketing on a Budget. The focus this week is on Hosting Competitions.

Avocado Social
Dec 22, 20211 min read


Social Media Marketing: Week 8 - Becoming Instagrammable
Welcome to the eight in our exclusive vlog series, Social Media Marketing on a Budget. The focus this week is on Becoming Instagrammable

Avocado Social
Dec 15, 20211 min read


Social Media Marketing: Week 7 - Partnerships
Welcome to the seventh in our exclusive vlog series, Social Media Marketing on a Budget. The focus this week is on Partnerships

Avocado Social
Dec 8, 20211 min read


Social Media Marketing: Week 6 - Hashtags
Welcome to the sixth in our exclusive vlog series, Social Media Marketing on a Budget. The focus this week is on Hastags

Avocado Social
Dec 1, 20211 min read


Social Media Marketing: Week 5 - Targeted Engagement
Welcome to the fifth in our exclusive vlog series, Alison talka about targeted engagement....

Avocado Social
Nov 24, 20211 min read



