Written by Liza Latif, founder & owner of The Bali Florist Before I ever ran a flower shop, I trained as a hotel and digital marketing professional, which isn't exactly the path you'd expect. But I grew up as the daughter of a florist in Jakarta, and that early subconscious exposure to flowers never really left me. When my husband's work brought our family to Bali in 2013, we chose to slow down and build a more back-to-basics life, and that is where The Bali Florist eventuall

Some mornings I wake up and feel like I don’t know what the hell I’m doing. I’ve been running ACME Floral Co. in San Francisco for 16 years. We have a thriving business. Our clients trust us with their events, weddings and weekly flowers. I’m not trying to be a famous florist, I’m perfectly content being a solid B+ designer who can dazzle most clients. And still, I stare at the ceiling and think: Is this the day everyone figures out I’m making it up as I go? Entrepreneurship

There is no doubt that the landscape of training provision in floristry has changed in my career and in my opinion, we could soon be facing a real crisis in the training available for those new to the industry. I was bench trained, learning from a whole bevy of amazing florists, ranging from those a few years older than me to those who were decades older. This meant my education included some real old school techniques as well as more modern ones, well modern for the 1980s!

Floristry student Maddy Morgan, from Moreton Morrell College in Warwickshire has become the latest recipient of the Further Education Learner of the Year award, presented at a dedicated awards ceremony held at the National Conference Centre in Birmingham. The Awards are organised by leading land-based training & qualification awarding body Lantra, and the representative body for land-based colleges and universities, Landex, with the aim of celebrating and rewarding the indust

Karen Barnes gives us the low-down on what it really takes to thrive in the world of freelance floristry.

We’ve put together a simple checklist that you’ll need to follow to hire an apprentice, from choosing the apprenticeship to signing the agreement. 1. Choose an apprenticeship standard or framework Think about which skills and training would be beneficial for your business in the future, or areas of your business you want to expand. There are many apprenticeship standards to choose from. You can use online portals as an employer to find apprenticeship training options. Search

Apprenticeships serve a vital role in producing future florists. We spoke to two florists about their experiences of apprenticeships.

Caroline gives her honest opinion on what it takes to be a florist & some of the things you need to think about before becoming one.

Learn what the key roles and job opportunities there are in a typical florist shop