For many people Autumn is their favourite time of year. Capitalise on this by using the best autumn flowers in your displays & floral gifts

click to listen to the author read this article: It can be very easy to set-up social media profiles, but a lot more difficult to utilise...

Florist Liz Dawes explains how she approached a customer request for a plastic-free funeral piece.

Tuesday 8th March is International Women’s Day and a great marketing opportunity to generate more business.

Week two in our series of easy-to-follow vlogs which will take you through the basics of using social media marketing to promote...

Take back control and help turn a negative situation into a positive customer experience with our 10 steps to successful...

We’ve put together a simple checklist that you’ll need to follow to hire an apprentice, from choosing the apprenticeship to signing the agreement. 1. Choose an apprenticeship standard or framework Think about which skills and training would be beneficial for your business in the future, or areas of your business you want to expand. There are many apprenticeship standards to choose from. You can use online portals as an employer to find apprenticeship training options. Search

Reconsider your language and it could make all the difference to sales.

Google Business is a great way to promote your floristry business. Learn how to make the most of it here.

Find out why using royalty-free stock images can be useful and where to find the best selection.

In this Seasonal instalment, we'll be discussing practical ways in which you can promote your products, attract new audiences and spread so

Leading floral industry consultant Karen Barnes offers top tips on making floral installations successful and profitable.

No party should be without flowers, so get creative and start promoting your floral centrepieces and tablescapes!

One in eight of the UK's working population are from ethnic minorities. Despite government legislation and increased education about racism,

Let’s take a familiar analogy, that of creating a bouquet, to explore some key steps that will support you to engage, serve & keep customers