Fresh berries are perfect if you want to give seasonal arrangements a natural, festive feel, says Su Whale.

Su Whale shares 10 gorgeous Christmas wreath designs to get you inspired this season.

Follow Su Whale's guide to making environmentally friendly Christmas wreaths.

Choosing greenery for Christmas designs? Use this A-Z guide to foliage essentials that will see you through the festive season and beyond.

Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists. Watch how Karen creates a beautiful Christmas Swag. Using magnolia, spruce, cotton, gold cones and of course a Christmas bow and twinkling lights. With over 35 years’ experience, Karen Barnes   is one of the UK’s leading consultants to the floral industry and an expert in product development, future trends & colours, and floral photogr

Running a festive wreath workshop can be great fun and very rewarding, the key to success is to be organised and prepared.  So how to go about it? Here are some answers to commonly asked questions.

Su Whale is a florist and freelance writer with over twenty-five years' experience in the floristry industry. Su created a fantastic Christmas door wreath for the Floristry Trade Club; watch and learn as she explains how to make your very own. With insight into current trends, design technique and handy tips for construction. Watch how Su creates a beautiful Christmas door wreath reflecting the major trends for Christmas 2025, using moss, spruce, conifer and a selection of ru

Leading floral industry consultant

It won’t be long before your customers' thoughts turn to Christmas.

Taking a stall or stand at a Christmas Fair is a great way to get your festive floral products in front of a wide audience. But before you commit your time and money to a fair, make sure its right for you and your business. Start by asking the following questions: Is the market in a good location, easy to find and well known in the area? If the same event was held last year, what was the footfall and does this sound enough?

Owning a flower shop is hard work so how can you keep business booming throughout the year? By harnessing the power of social media.

Catherine Jane Kirk shares her knowledge and expertise on the art of managing customer complaints...

with Mother's Day around the corner, hiring temporary staff may be the only option to keep your business fully functional.

Some stress at work is unavoidable. But, if it gets too much, it can have a massive impact on wellbeing,

Take back control and help turn a negative situation into a positive customer experience with our 10 steps to successful...