

Christmas Wreath Workshops FAQs
Running a festive wreath workshop can be great fun and very rewarding, the key to success is to be organised and prepared. So how to go about it? Here are some answers to commonly asked questions.

Su Whale
Oct 20, 20252 min read


Watch Su Whale Create a Traditional Christmas Door Wreath
Su Whale is a florist and freelance writer with over twenty-five years' experience in the floristry industry. Su created a fantastic Christmas door wreath for the Floristry Trade Club; watch and learn as she explains how to make your very own. With insight into current trends, design technique and handy tips for construction. Watch how Su creates a beautiful Christmas door wreath reflecting the major trends for Christmas 2025, using moss, spruce, conifer and a selection of ru

Su Whale
Oct 20, 20251 min read


Make the Most of Christmas Sales
Leading floral industry consultant

Karen Barnes
Oct 20, 20253 min read


5 Festive Marketing Tips for a Successful Christmas
It won’t be long before your customers' thoughts turn to Christmas.

Jonathon Downes
Oct 16, 20252 min read


Are Christmas Fairs Worth Doing?
Taking a stall or stand at a Christmas Fair is a great way to get your festive floral products in front of a wide audience. But before you commit your time and money to a fair, make sure its right for you and your business. Start by asking the following questions: Is the market in a good location, easy to find and well known in the area? If the same event was held last year, what was the footfall and does this sound enough?

Jackie Whittaker
Oct 13, 20253 min read


Marketing Made Easy: How to Plan & Manage Social Media Marketing for your Business
Owning a flower shop is hard work so how can you keep business booming throughout the year? By harnessing the power of social media.

Lisa Harrison
Aug 12, 20255 min read


“That’s not what I wanted!” - Managing complaints
Catherine Jane Kirk shares her knowledge and expertise on the art of managing customer complaints...

Catherine Jane Kirk
Mar 26, 20251 min read


How to Hire Temporary and Seasonal Staff
with Mother's Day around the corner, hiring temporary staff may be the only option to keep your business fully functional.

Federation of Small Businesses
Feb 6, 202510 min read


Stress Toolkit & Mental Health Policy
Some stress at work is unavoidable.
But, if it gets too much, it can have a massive impact on wellbeing,

Croner
Jan 30, 20256 min read


Handling Customer Complaints
Take back control and help turn a negative situation into a positive customer experience with our 10 steps to successful...

Jackie Whittaker
Jan 16, 20253 min read


Watch Karen Barnes Bring a Christmas Table Centre to Life
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists. Watch how Karen creates a beautiful Christmas table centre reflecting the major trends for Christmas 2024. Using hippeastrum, eryngium, 'Vuvazela Rose', clematis, asparagus fern and eucalyptus all set in a beautiful silver bowl on a tray with tapered candles . With over 35 years’ experience, Karen Barnes is one of the UK’s leading co

Karen Barnes
Dec 5, 20241 min read


Watch Karen Barnes Create a Stylish Christmas Hand-Tied
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists.

Karen Barnes
Nov 28, 20241 min read


Seasonal Houseplant: Perfect Poinsettia featuring Floristry Tips from Su Whale
Christmas wouldn’t be the same without a cheerful poinsettia. Learn how to make the most of them here.

Su Whale
Nov 28, 20243 min read


Peak Season Preparation with Steve Gell, Director of Sales at DeliveryApp
DeliveryApp Director of Sales, Steve Gell shares his insights and tips on making the most of the peak season and ensuring you are...

Gemma Phillips
Nov 19, 20245 min read


Going Green: Glitter & Spray Paint
Glitter & sparkle have always been part & parcel of Christmas but at what cost to the environment? And what, if any, are the alternatives?

Su Whale
Nov 18, 20242 min read




