Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists. Watch how Karen creates a beautiful Christmas planted arrangement reflecting the major trends for Christmas 2024. Using hydrangea, picea, reindeer moss, eucalyptus pods, natural pine cones, variegated ivy and echeveria plants.

Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists. Watch how Karen creates a beautiful winter Pick-up and Go arrangement reflecting the major trends for winter 2024. Using bear grass, Roses, clematis and a regular drinking glass.

For some florists, November can be a very hectic month, for some it’s a preparation and planning month and for quite a few, it’s very quiet.

Look beyond holly, spruce and pine to more unusual evergreens for Christmas displays. Su Whale shares her top picks from UK growers.

Based on current long-range data, UK Winter 2023-24 is likely to be generally drier and colder compared to previous winters.

Make Christmas a successful and fun seasonal peak with Karen Barnes' top tips for planning and preparation.

Create an advent event in your shop to generate some sales before Christmas kicks in. Su Whale provides some design inspiration.

Christmas window display come in many different styles and are a great way to catch your potential customers eyes

Every occasion and event is a potential marketing opportunity for your business. Harness the power of Social Media to maximise sales.

Looking for something other than holly and spruce? Here are some alternative foliage suggestions to see you through the season.

Karen Barnes shares her thoughts on successful product sourcing and the best trade fairs to visit for inspiration and choice.

Need some last-minute merchandising inspiration for your Christmas shop displays? Take a look at these ideas from Su Whale.

Leading floral industry consultant Karen Barnes shares her tips on capturing a share of the festive home decor market.

As we head fast into Christmas is it time to reassess your staffing/your job roles?

December is a month of unique HR challenges as staff can fall into bad habits. HR-specialists Croner can help you avoid some common problems