

Floral Decorations for Celebrations
Flowers for entertaining is a profitable market to tap into, so here's some creative inspiration to get you started.

Su Whale
Apr 14, 20254 min read


Florist's Top Tips for Funeral Work
Use a Lazy Susan One of the most useful items that I use when making funeral pieces is a cake turntable, which is aptly referred to as...

Sophie Waterfield
Apr 10, 20253 min read


Spring Wedding Inspiration: Sunshine Yellow
Use these fresh, fun and organic designs to inspire your spring wedding work.

Su Whale
Mar 27, 20252 min read


Mother's Day Inspiration
Embrace pink for Mother's Day and get inspired to create your own tempting bouquets and arrangements.

Jackie Whittaker
Feb 27, 20251 min read


Bare Essentials Foliage featuring Floristry Tips From Su Whale
Make the most of striking structural branches when foliage is at a premium. Su Whale offers inspiration.

Su Whale
Feb 24, 20252 min read


Conditioning Roses for St. Valentine’s Day
A step-by-step guide The correct conditioning of cut roses is essential, no more so than at Valentine’s Day.

Su Whale
Feb 3, 20252 min read


Common Plant Problems: Botrytis
Learn how to identify and avoid this problematic fungal disease.

Su Whale
Jan 10, 20252 min read


Caring for Tropical Flowers in Cold Weather
For some, winter is all about armfuls of spruce and pine or boughs of holly and mistletoe, but for others, who prefer something a little more pared back, a few tastefully arranged tropical flowers will fit the bill. Although more expensive per stem than traditional flowers, fewer are required to make an impact and deliver that all important ‘wow’ factor.

Su Whale
Jan 2, 20252 min read


Working with a Winter Palette
Su Whale encourages us to embrace a soft colour palette of blue, white and green, as an antidote to the Christmas excess.

Su Whale
Dec 16, 20242 min read


The Exploding Wreath by Joseph Massie
Join Joseph Massie for the Exploding Wreath - a firework of a floral display, just perfect for this time of year. Built on an AgraWool...

Joseph Massie
Nov 29, 20241 min read


Designing with Hydrangea featuring Floristry Tips from Su Whale
Su Whale celebrates the big, bold beauty of hydrangea and their many versatile uses in floristry.

Su Whale
Nov 15, 20243 min read


How-to: Creating 3D Effect with 2D Shapes
Created by Nicola from The Bloom Room in Cumbria.

Oasis
Oct 1, 20243 min read


Seasonal Flower of the Month: Sweet Peas
Summer is Sweet Pea season. Su Whale explains the origins of this fabulously fragrant flower and how best to care for it in floristry.

Su Whale
Sep 4, 20242 min read


Houseplants and Heatwaves
Although it’s true that generally speaking houseplants are better suited to coping with hot, sunny weather than cut flowers, they still...

Su Whale
Aug 12, 20242 min read


Talking Technique: RHS Tatton Park Flower Show 2024
We take a closer look at some of the techniques found in the beautiful Floral Creations from RHS Tatton Park Flower Show 2024. We focus on the designs:

Su Whale
Aug 9, 20241 min read




