

Houseplants with Autumn Allure
Use houseplants to ring the seasonal changes in your shop displays. Su Whale suggests some to try.

Su Whale
Sep 2, 20252 min read


Summer Succulents
Follow Su Whale's quick guide to succulents - trendy, versatile and virtually impossible to kill!

Su Whale
Aug 11, 20252 min read


Alstroemeria - featuring Floristry Tips from Su Whale
In this British-grown flower feature we focus on Alstroemeria, or Peruvian lily, is a native of South America and a true floral trooper.

Su Whale
Aug 8, 20251 min read


Using Colour in Design: Orange
Orange is a colour that can't be ignored, so learn to design with it by following Su Whale's tips.

Su Whale
Jul 29, 20252 min read


Using Moss in Funeral Work
Information and inspiration to help you make the best use of moss in funeral tributes.

Su Whale
Jul 21, 20252 min read


Cornflowers - Blue and Beautiful
Su Whale enjoys the reappearance of our native cornflower in wildflower meadows and explains how best to use it as a cut flower.

Su Whale
Jul 7, 20252 min read


Herbs, this Season’s ‘Must Have’ Featuring Floristry Tips From Su Whale
Fresh, seasonal herbs can be fabulous additions to bridal bouquets and wedding flowers. Su Whale suggests some of the best.

Su Whale
Jul 4, 20252 min read


Making Your Wedding Business Work in a Recession
Viv Bradford shares her expertise on how to hang on to those wedding orders in a recession.

Viv Bradford
Jun 26, 20253 min read


Choosing Roses for Weddings
Karen Barnes guides you through the process of sourcing the perfect roses for your wedding work.

Karen Barnes
Jun 24, 20253 min read


British Flowers Week 2025
What is British Flowers Week? BFW is a celebration of the UK’s cut flower industry. Since its launch in 2013 by New Covent Garden Flower...

Su Whale
Jun 20, 20252 min read


Purple Haze - Loving Lavender
Make the most of lavender this summer, perfect for its scent as well as its dreamy purple colouring.

Su Whale
Jun 10, 20252 min read


Let Loose with Scissors: Sweet, sweet Williams
This week Su Whale celebrates Sweet Williams, a cottage garden favourite that also makes a great cut flower.

Su Whale
Jun 3, 20252 min read


Institute of Flowers at Bloom Dublin 2025
Wet weather failed to dampen floral fun at Bloom. Bord Bia Bloom is Ireland’s annual garden festival, situated in the historical Phoenix...

Su Whale
May 30, 20252 min read


Farewell Flowers Win Gold at RHS Chelsea Flower Show 2025 - Interview with Founder
For the first time in RHS Chelsea Flower Show’s history funeral flowers were featured with a display from Farewell Flowers Directory and they won a Gold Medal. The Floristry Trade Club's own Su Whale, caught up with Gill Hodgson MBE of Fieldhouse Flowers in Yorkshire and founder of Flowers from the Farm. They discussed the sustainability of the display, the conversation about funeral flowers and the importance of customisation for floristry businesses. The Chelsea installatio

Lauren Hackett
May 22, 20251 min read


RHS Chelsea Flower Show 2025 Creative Spaces - Floristry Ambassadors Award
In the Great Pavillion there are two categories in the well-established floristry competition. Creative Spaces has no theme or brief at all, so cannot be judged, instead an exhibit is chosen by the RHS Floristry Ambassadors, Nikki Chapman and Simon Lycett. This year at the RHS Chelsea Flower Show 2025, the Floristry Ambassadors Award was awarded to Remnants By Emily Thompson Flowers. A creative treatment of life, decay and renewal within nature, this exhibit is a living eulog

Lauren Hackett
May 21, 20252 min read




