

Cornflowers - Blue and Beautiful
Su Whale enjoys the reappearance of our native cornflower in wildflower meadows and explains how best to use it as a cut flower.

Su Whale
Jul 7, 20252 min read


Herbs, this Season’s ‘Must Have’ Featuring Floristry Tips From Su Whale
Fresh, seasonal herbs can be fabulous additions to bridal bouquets and wedding flowers. Su Whale suggests some of the best.

Su Whale
Jul 4, 20252 min read


Get out for the Count! The Butterfly Conservation Big Butterfly Count
Leading wildlife charity, Butterfly Conservation, has revealed the dates of this year’s highly anticipated Big Butterfly Count, which...

Butterfly Conservation
Jul 1, 20253 min read


Making Your Wedding Business Work in a Recession
Viv Bradford shares her expertise on how to hang on to those wedding orders in a recession.

Viv Bradford
Jun 26, 20253 min read


Choosing Roses for Weddings
Karen Barnes guides you through the process of sourcing the perfect roses for your wedding work.

Karen Barnes
Jun 24, 20253 min read


British Flowers Week 2025
What is British Flowers Week? BFW is a celebration of the UK’s cut flower industry. Since its launch in 2013 by New Covent Garden Flower...

Su Whale
Jun 20, 20252 min read


Purple Haze - Loving Lavender
Make the most of lavender this summer, perfect for its scent as well as its dreamy purple colouring.

Su Whale
Jun 10, 20252 min read


Let Loose with Scissors: Sweet, sweet Williams
This week Su Whale celebrates Sweet Williams, a cottage garden favourite that also makes a great cut flower.

Su Whale
Jun 3, 20252 min read


Institute of Flowers at Bloom Dublin 2025
Wet weather failed to dampen floral fun at Bloom. Bord Bia Bloom is Ireland’s annual garden festival, situated in the historical Phoenix...

Su Whale
May 30, 20252 min read


Farewell Flowers Win Gold at RHS Chelsea Flower Show 2025 - Interview with Founder
For the first time in RHS Chelsea Flower Show’s history funeral flowers were featured with a display from Farewell Flowers Directory and they won a Gold Medal. The Floristry Trade Club's own Su Whale, caught up with Gill Hodgson MBE of Fieldhouse Flowers in Yorkshire and founder of Flowers from the Farm. They discussed the sustainability of the display, the conversation about funeral flowers and the importance of customisation for floristry businesses. The Chelsea installatio

Lauren Hackett
May 22, 20251 min read


RHS Chelsea Flower Show 2025 Creative Spaces - Floristry Ambassadors Award
In the Great Pavillion there are two categories in the well-established floristry competition. Creative Spaces has no theme or brief at all, so cannot be judged, instead an exhibit is chosen by the RHS Floristry Ambassadors, Nikki Chapman and Simon Lycett. This year at the RHS Chelsea Flower Show 2025, the Floristry Ambassadors Award was awarded to Remnants By Emily Thompson Flowers. A creative treatment of life, decay and renewal within nature, this exhibit is a living eulog

Lauren Hackett
May 21, 20252 min read


Elizabeth Newcombe Wins Gold at RHS Chelsea 2025
Lizzie wins gold at RHS Chelsea with her excellent Hand-Tied Bouquet Botanical Bliss: A Tapestry of Texture. Botanical Bliss: A Tapestry of Texture By Elizabeth Newcombe Botanical Bliss is a hand-tied bouquet that showcases the pinnacle of floristry craftsmanship, with a focus on the rich diversity of textures found in nature. The design celebrates both English-grown blooms and unique, textured materials. The bouquet features beautiful botanicals, including sweet peas, clema

Lauren Hackett
May 20, 20251 min read


Belgravia in Bloom Photo Gallery 2025
With a theme of ‘Seasons’, Belgravia in Bloom promises to bring spring, summer, autumn and winter to life with eye-popping floral displays and unique experiences across the neighbourhood. Below is a gallery of our favourite displays and highlights, showcasing the best Belgravia in Bloom 2025 has to offer. Check out all of our RHS Chelsea Flower Show, Belgravia in Bloom and Chelsea in Bloom coverage Chelsea In Bloom RHS Chelsea Floral Creations - Texture RHS Chelsea Flower S

Lauren Hackett
May 20, 20251 min read


Chelsea in Bloom Photo Gallery 2025
With a theme of ‘Flowers in Fashion’ Chelsea in Bloom is bigger and more ambitious than ever before. Below is a gallery of our favourite...

Lauren Hackett
May 20, 20253 min read


RHS Chelsea Flower Show 2025 Photo Gallery
The Floristry Trade club is currently at RHS Chelsea Flower Show, capturing all the highlights. This article will update throughout the day as the team explore everything the show has to offer. Bookmark this page and return as we continue to update the galleries Bullring Gate Love this content? We’ve made our Chelsea Flower Show and Chelsea & Belgravia in Bloom coverage free, to give you a taste of what The Floristry Trade Club offers members. There’s plenty more exclusive co

Lauren Hackett
May 19, 20252 min read







