

Watch Karen Barnes Bring a Winter Pick-Up and Go Arrangement to Life
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for florists. Watch how Karen creates a beautiful winter Pick-up and Go arrangement reflecting the major trends for winter 2024. Using bear grass, Roses, clematis and a regular drinking glass.

Karen Barnes
Nov 7, 20241 min read


Designing Without Foam: Pin holders featuring Floristry Tips from Su Whale
Pin Holders As floral foam continues to fall out of favour, such as the banning of its use at RHS shows for example, the challenge for florists is how to create designs that can be constructed confidently without the use of dependable, water retaining floral foam. ‘A traditional design using a pinholder at Chelsea Flower Show.’ This is when the pin holder, once relegated to the bottom of the workbox after the invention of foam, has come into its own once again. So wh

Su Whale
Oct 24, 20242 min read


Dianthus - the World’s Most Reliable Flower featuring Floristry Tips from Su Whale
Dianthus, or carnations as they are universally known, are a little like Marmite, some people love them, some can happily live without them. They should be a firm favourite for all though, as they are utterly reliable, long-lasting and are grown in a huge spectrum of colours. They may not have the delicate charm of spring flowers, the wow factor of bold Hippeastrum or the heady perfume of lilies, but they suite every occasion and where would we be without them? Different Ty

Su Whale
Oct 18, 20242 min read


The Business of Floristry: Selling and Customer Service
We continue our series of videos, The Business of Floristry, bringing insight to the running of a florist business from our business guru, Karen Barnes. This video concentrates on key things you need to understand and consider around purchasing and wastage in your floristry business. Enjoy the rest of the series:

Karen Barnes
Oct 9, 20244 min read


Gerbera Care featuring Floristry Tips from Su Whale
The Gerbera barely needs introducing. Such a popular cut flower, surpassed only by the rose, carnation, chrysanthemum and tulip. There is a great variety of shapes and sizes available, in a wide range of colours covering much of the spectrum. Petals of a single flower can even have several different colours. The origin of the Gerbera lies in the tropical regions of Asia, Africa and South America. Gerbera care tips for the florist

Chrysal
Sep 26, 20242 min read


Talking Technique: RHS Tatton Park Flower Show 2024
We take a closer look at some of the techniques found in the beautiful Floral Creations from RHS Tatton Park Flower Show 2024. We focus on the designs:

Su Whale
Aug 9, 20241 min read


The Business of Floristry: Costs and Costing
We continue our series of videos, The Business of Floristry, bringing insight in to the running of a florist business from our business guru, Karen Barnes. This video concentrates on key things you need to understand and consider around costs and costing in your floristry business. Enjoy the rest of the series: The Business of Floristry

Karen Barnes
Jul 17, 20244 min read


An Early Summer Centrepiece with Phoam
This tutorial, created by Joseph, will guide you to create an early summer centrepiece. With sustainability in mind, this design was made with the new environmentally friendly floral foam made by Phoam. Hear Joseph's first thoughts on this new product and learn how it compares to traditional floral foams. Phoam is a hot product right now. In fact, it isn’t even available to purchase as yet, but there is great anticipation for it. It is being billed as the first truly sustaina

Joseph Massie
Jul 5, 20241 min read


The Business of Floristry
Our new series of videos, The Business of Floristry, bring insights in to the running of a florist business from our business guru, Karen Barnes. We start at the very beginning looking at what you will need to know when getting started, from the importance of a business plan, choosing a location through to selecting a name, logo and brand, plus so much more. If you have ever thought of starting your own floristry business, are looking to expand your current business or even j

Karen Barnes
Jun 20, 20249 min read


Talking Technique: RHS Chelsea Flower Show 2024 Floral Creations
We take a closer look at some of the techniques found in the beautiful Floral Creations from RHS Chelsea Flower Show 2024

Su Whale
Jun 5, 20241 min read


Meeting Confetti Club at Chelsea in Bloom 2024
While in Chelsea in Bloom with the Floristry Trade Club, Su Whale was able to talk with Toby Shouls from the Confetti Club. They discussed how this environmentally friendly organisation was started, how it works and of course the flower content of their latest batch of confetti. Check out all of our RHS Chelsea Flower Show, Belgravia in Bloom and Chelsea in Bloom coverage

Lauren Hackett
May 29, 20241 min read


'Colour' at RHS Chelsea Flower Show 2024
This year the Floral Creations theme at RHS Chelsea Flower Show 2024 is simply ‘Colour’, so anything goes really.

Lauren Hackett
May 23, 20241 min read


A Fresh Take on a Pin Holder by Joseph Massie
Discover a sustainable floral design technique with Joseph Massie's fresh take on a pin holder.

Joseph Massie
May 9, 20241 min read


Parade Fever in Holland!
Highlights from this unique spring parade.

Jackie Whittaker
Apr 23, 20243 min read


Chelsea & Belgravia in Bloom 2023
Su Whale revels in the floral fabulousness of Chelsea and Belgravia in Bloom.

Su Whale
Jun 1, 20233 min read




