

Bromeliads: Nature’s Natural Fireworks featuring Floristry Tips from Su Whale
Bromeliads are perfect impulse purchase plants - colourful, fun and easy to care for.

Su Whale
Oct 27, 20253 min read


Christmas Tips from the Experts
No matter how many Christmas peaks you’ve worked through, there are always lessons to be learnt. To help you survive and thrive this Christmas, we asked some experienced florists to share their top tips for trading successfully this festive season. What to consider first Decide how much business you can realistically cope with . If you have historical sales information, look back at it to remind you what sold well and what didn’t. It’s best to look back over the previous t

Jackie Whittaker
Oct 23, 20254 min read


Glorious Sunflowers with Floristry Tips from Su Whale
Su Whale celebrates the sunflower, that most emblematic of summer flowers

Su Whale
Oct 3, 20253 min read


Autumn Houseplants: Promote Seasonal Favourites
Here’s our selection of both green and flowering houseplants which are at their best in autumn.

Su Whale
Oct 1, 20252 min read


Seasonal Shop Displays: Get the Autumn Look
Su Whale encourages you to get creative with your seasonal shop displays to make the most of those impulse purchasing opportunities.

Su Whale
Sep 29, 20252 min read


Get that Autumn Glow with Seasonal Favourites
For many people Autumn is their favourite time of year. Capitalise on this by using the best autumn flowers in your displays & floral gifts

Jackie Whittaker
Sep 28, 20252 min read


Woven with Love: Making a Sustainable Funeral Wreath
Su Whale provides her step by step guide on creating a hand-woven wreath base that's sustainable and ideal for woodland burials.

Su Whale
Sep 19, 20251 min read


September from the Artisan Grower
Make the most of UK grown flowers and foliage with Su Whale's pick of the best late season stems.

Su Whale
Sep 8, 20252 min read


Employing an Apprentice: What you Need to Know
Apprenticeships have long been implemented by businesses to help students, graduates and career-switchers gain valuable and hands-on experience as well as an extra pair of hands for the team. And while apprenticeships are nothing new — the earliest can be traced back to 1563 — government support has encouraged many business owners to consider creating an apprenticeship programme in their own company. Figures from the first quarter of 2024/25 academic year show apprenticeshi

Superscript
Aug 20, 20256 min read


Using Moss in Funeral Work
Information and inspiration to help you make the best use of moss in funeral tributes.

Su Whale
Jul 21, 20252 min read


My First Year at College: What I’ve Learnt About Working with Flowers
“How’s the floristry going?” is a question I get asked quite often, now that I’m 12 months into an 18-month course at Shipley College,...

Joanna Marshall
Jul 16, 20254 min read


Boost Sales in the Quiet Times
Summer can be a tricky time; business can be slow, but there are some things you can do to keep business going strong over the summer months

Jackie Whittaker
Jul 11, 20252 min read


Nicolaus Peters at Moreton Morrell
A masterclass in ‘Less is More’ As the saying goes, Nicolaus Peters is a man who needs no introduction after winning the Interflora...

Su Whale
Jun 20, 20253 min read


Colleges Compete at Harrogate Spring Flower Show
The brief, "Swords & Sorcery: Fantasy Heroes" certainly sounded challenging, but nine floristry colleges from across the north of England...

Jackie Whittaker
Apr 25, 20251 min read


Is it Time for a Store Makeover?
Staying current and relevant is vital for retail sales, and that applies to your shop fit as well as your product ranges.

Two Visual
Apr 17, 20253 min read



