

Meet the Winners of World Cup Floral Art 2025
Held in the prestigious surroundings of the World Forum in The Hague, this year's World Cup of Floral Art saw some outstanding work...

Jackie Whittaker
Sep 2, 20251 min read


Houseplants with Autumn Allure
Use houseplants to ring the seasonal changes in your shop displays. Su Whale suggests some to try.

Su Whale
Sep 2, 20252 min read


Designing for Large Spaces
The summer months inevitably mean weddings, festivals and graduations, in fact a host of events being held in larger than normal venues....

Su Whale
Aug 12, 20252 min read


Summer Succulents
Follow Su Whale's quick guide to succulents - trendy, versatile and virtually impossible to kill!

Su Whale
Aug 11, 20252 min read


How Trend Directions are Created
Creating trend directions in the floral industry — which includes fresh flowers, floral design, home décor, fashion, and event styling —...

Karen Barnes
Aug 7, 20253 min read


Putting the Zing into Floral Crowns
Historically, floral crowns were only associated with fairy tales, May Day parades, or distant bohemian festivals. But today, these...

Karen Barnes
Aug 6, 20254 min read


Using Colour in Design: Orange
Orange is a colour that can't be ignored, so learn to design with it by following Su Whale's tips.

Su Whale
Jul 29, 20252 min read


Going Green: Using Paper Wrapping
Learn why you should be using more paper wrapping in your business and what happens to it when it eventually gets thrown away

Su Whale
Jul 27, 20252 min read


Su Whale Trends: Summer Meadow Box Arrangement
Su Whale is a florist and freelance writer with over twenty-five years' experience in the floristry industry. Su created a fantastic...

Su Whale
Jul 25, 20251 min read


Using Moss in Funeral Work
Information and inspiration to help you make the best use of moss in funeral tributes.

Su Whale
Jul 21, 20252 min read


Floristry at RHS Wentworth Woodhouse
After twenty-five years of flower shows at Tatton Park, the RHS have finally gone ‘on-tour,’ with this year’s traditional northern show...

Su Whale
Jul 18, 20253 min read


Watch Karen Barnes' Summer Trends 2025: Wicker Basket Arrangement
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for...

Karen Barnes
Jul 11, 20251 min read


Watch Karen Barnes' Summer Trends 2025: Bamboo Design
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for...

Karen Barnes
Jun 27, 20251 min read


Making Your Wedding Business Work in a Recession
Viv Bradford shares her expertise on how to hang on to those wedding orders in a recession.

Viv Bradford
Jun 26, 20253 min read


Choosing Roses for Weddings
Karen Barnes guides you through the process of sourcing the perfect roses for your wedding work.

Karen Barnes
Jun 24, 20253 min read



